Home' Spa and Clinic : Volume 65 May 2016 Contents BUSINESS
GET AHEAD WITH NEW UPFRONT PAYMENT OPTION
A unique initiative for salons, spas and clinic that requires no investment, reduces fees on implementation and improves the
bottom line is the Spectrum Eftpos.
"It enables businesses to reduce costs and increase profit by offsetting the fees of operating their Eftpos ser vices with a
small automatic customer surcharge on each transaction," says Ben Skeggs, managing director of Spectrum Science and Beauty.
"This is a unique product that is new to the current Australian marketplace and business owners have been eager to take
advantage of this genuine cost reducing option that has been a long time coming."
Ben says benefits include:
• Zero setup fee -- simple, safe and fast
• Full amount of purchase clears to your merchant account daily
• Surcharge is used to cover all bank and terminal fees
• Automatically calculates surcharge
• Only terminal that is compliant to both ATO and Reser ve Bank of Australia rules on surcharge and clears your money daily
Frequently Asked Questions
What is Third Party Customer Surcharge?
An amount of money added to the transaction to cover the costs associated with processing a payment.
Are the terminals mobile?
Yes. Terminals are the latest technology on the market made by ingenico, the world's largest manufacturer. Terminals work
on mobile technology and require no phone line.
How much could your business save?
Example savings are displayed below. "Our team calculate savings specifically for individual situations," says Ben Skeggs.
Average % Interchange Bank
Fees Average %
Bank Fees %
Fees You Can
Save Per Month Fees You Can
Save Per Year
experience with others means when they try your ser vice, they can write
a review that is published on their social media," says Andrew Ward.
Get Angels Now will also be moving toward a subscription model
sometime in the future.
"I'm a huge fan of subscriptions where you give clients a discount
for subscribing. These are payments you can lock in each month
and have even greater confidence in those down times," adds
Andrew Ward. GETANGELSNOW.COM
BUSINESS MANAGEMENT SOFTWARE
Zenoti: A complete business management solution that offers
appointment scheduling, billing, online booking, CRM, inventory,
marketing, and eCommerce, including the provision of four
separate business branded mobile apps - customer, manager,
employee and in store - to streamline management at every level.
Clients can book and pay online for ser vices, products, gift cards
and packages; where you can build in loyalty points, rewards, and
incentives for doing so.
They have the ability to conveniently select therapists, times,
ser vices, and book online, which all integrates seamlessly with your
appointment book, across multiple locations if necessary.
While apps and search facilities provide some degree of automation,
new-generation business management software takes this concept to
the next level. While many may not see the value in automation, it's the
single greatest advantage all these online technologies have opened up
to businesses and is key to driving more sales.
For instance, Zenoti has an "always on" campaign. Once you
have clients in your system you can put your customer management
on hyperdrive. Set up targeted campaigns and automated sales
funnels to send upsells and cross sells, reward your best customers,
identify and convert non-regulars, send specials for birthdays and
so forth. This is all triggered on autopilot, sending out sms (text)
and emails to the right clients at the right time. ZENOTI.COM
Though it may be unfamiliar territory, "pay-up-front" and
automated management systems could very well pave the way
toward a more sustainable, efficient and profitable business model.
Certainly, like anything new, there's always a major learning
cur ve. But with the driving shift toward online everything,
technology simply can't be ignored.
The opportunity to satisfy client demands and position your
business ahead of the competition is now. Thanks to these new
technologies the possibilities are wide open.
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